Printech Celebrates 25 Years Of Quality Service In Flemington NJ

May 2016.  Announcing Printech’s 25 years of cutting-edge print services in Flemington, NJ and surrounding communities. The printing company that began business in 1991 with the first Apple Computer continues to be an industry innovator, putting state-of-the-art equipment together with the time-tested expertise of its professional staff to offer the best marketing services in Hunterdon County.

Printech uses the highest quality digital printing and digital offset equipment and state-of-the-art techniques to set itself apart. As the area’s leading full service printing and copy center, the company occupies a spacious, 5000-square-foot facility on Flemington’s historic Main Street. Printech offers a full-time graphic designer, commercial color services, high speed copying, Every Door Direct Mail (EDDM), large format printing, sign and banner printing, trade show hardware and design, promotional products and social media strategies. Still going strong after 25 years, Printech is rooted firmly in Flemington’s past and poised perfectly to serve its future.

To commemorate their 25 years in business Printech is offering a free drawing for $25 gift cards as well as many special offers in the month of May! Visit www.prin-tech.com for more information.

A few words from Printech customers.

Rich from “The Fudge Shoppe” in Flemington says: “Prin-tech has been one of our great finds from this past year. They are small enough to answer us promptly but have the tech/artistic resources to do anything we ask. Our conversations with Joe are always profitable; he listens to what we want and then helps us find our answer.”

Barbara Simpson, General Manager of Muirhead of Ringoes, NJ Inc. says: “The Printech team is great. They understand the needs and pricing of small businesses, give helpful suggestions, and get the print job done on time. So nice to have a local printer on Main Street Flemington where you can stop by and discuss your job but they also communicate with the client via the internet to keep the job moving.”

Designing a Logo

How do I design a logo?

When I meet with someone who needs a logo there are a few questions that need to be answered to help in the design process.

First things first… The name of the Company….
If your company name does not lend itself to the type of business, you may need a tag line. This helps the customer understand what kind of business or services you offer and later on when they are looking at your business card they will recognize you even if they have long forgotten your name…

Next is the Message you want to convey…
Who is your target audience? What type of image do you want to portray?
Do you want to have a conservative, corporate look, clever, fun look, stylish trendy look, or perhaps a classic traditional look…?
Whatever image you want to convey, we can achieve it with a professional design.
If you have seen a card style or look that appeals to you bring it in so we can get a feel for your likes & dislikes.  Sketch something out if you have an idea and don’t know how to explain it… a picture is worth a thousand words 🙂

Does your company have a color scheme? Are they your favorite colors, or should it fit into the mode of your business?
For instance… if you are in the landscaping or environmental field, perhaps you would consider earth tones… you certainly aren’t limited but it is a starting point. Remember that you might have a “Favorite font” or “Favorite color” but it might not convey the image that you are looking for, we can help you determine that or work out a way to use it to compliment the design without overpowering it.

Key point… you want to create an image that is memorable. If your logo is easily identifiable, it will stand out.

How does your design fit in with your usage? For example, do you need something that will work for a lot of applications? As always Vector art is the optimum format to ensure the highest quality output.
Will your logo be used on one of the following:
A Website &/or Mobile Website? This will help determine layout & formats that work best.
In print on business cards, brochures, letterhead, envelopes, pocket folders?
Signage or Banners?
On embroidery for uniforms, etc?
Screen printed on your product or printed on packaging?
Some of these applications require a degree of simplicity so that nothing is lost in the process.
We can help you determine a good design approach to meet your needs.

Budget….
Budget will also determine the complexity of your logo. And how much time & detail can be spent.
Consider use of color in your logo, keeping in mind that each process it is used in will most likely share in the expense of printing it. You certainly don’t need full color to make a statement. Simple is good, and as my design teacher always told me the design should look good in black in white, if it does the addition of color will only improve it.

As a professional graphic designer, it’s very exciting and inspiring to have the opportunity to create your logo. To brainstorm, learn about your business, your services & your audience. To deliver a product that tells your story.

Leave it to the experts! Your logo is what represents your company,
Look your best!

Contact Printech to have us Design your Logo or even Re-Design an existing logo!